One of the most common questions I get from clients (wanting to know if their packages are competitive) and from candidates (wanting to know if they're being paid fairly) is the same: what is the market actually paying?
The answer is rarely simple. In real estate, more than almost any other sector, total compensation depends on base salary, commission structure, bonus arrangements, and additional benefits. The variation within any given role title can be significant.
What follows is my honest read on where the market sits in 2026, drawing on the roles I work across daily in Dubai.
The Dubai market in 2026
Dubai's real estate sector continues to perform strongly. Transaction volumes have grown year on year, off-plan sales remain exceptionally buoyant, and the secondary market has matured significantly. That sustained growth has driven consistent demand for senior talent, and salaries at the top end have followed.
For businesses, this means the war for exceptional talent is real. The best sales directors, heads of brokerage, and operations leaders are rarely looking for work. They're being approached, often repeatedly, and they know their value.
For candidates, it's a strong market to be in. It also means expectations from employers are high. Performance is tracked, targets are clear, and tenure in the wrong environment ends quickly.
Salary benchmarks by role (Dubai / UAE)
The figures below reflect base salary ranges. Commission and bonus structures vary significantly by employer and are covered separately.
Sales & Brokerage
- Property Consultant (0–3 years): Commission only. Total earnings are entirely performance-driven and can range from AED 80,000–200,000+ annually, depending on deal flow, market conditions, and the support structure of the brokerage. This is the entry point into Dubai real estate sales. The ceiling is high, but the floor is real, and new entrants should plan their finances accordingly.
- Sales Manager: AED 15,000–22,000 base + override/team commission. Total package AED 180,000–300,000+ annually.
- Sales Director: AED 22,000–40,000 base + significant performance-related component. At senior level with a strong track record, total earnings can exceed AED 600,000 annually.
- Head of Brokerage: AED 25,000–45,000 base + profit share or performance bonus. One of the most sought-after and well-compensated roles in the sector.
Leadership & Operations
- Operations Director: AED 25,000–40,000.
- Chief Marketing Officer (Real Estate): AED 30,000–50,000 base + bonus. Digital and performance marketing expertise commands a premium.
- Head of Projects / Project Director: AED 28,000–45,000 base, depending on scale and portfolio complexity.
- Head of Recruitment (Real Estate / Property): AED 18,000–30,000 base + commission or performance bonus. An increasingly strategic role as real estate businesses scale their sales teams rapidly.
Technology & PropTech within Real Estate
- Chief Technology Officer: AED 35,000–65,000 base + equity or performance-related. The range reflects wide variation in company size and stage.
- Digital Marketing Manager: AED 15,000–25,000 base + bonus.
Important caveat: these figures reflect the broadly active market. Individual packages are influenced by company size, ownership structure (developer vs. brokerage vs. corporate), portfolio complexity, and (critically) the strength of the candidate's track record.
Commission structures: what to watch for
Commission is where the real money is made in Dubai real estate. It's also where you see the most variation between employers.
Standard brokerage commission arrangements for agents typically run at 40–60% of the company's earned commission, with higher splits available for top billers. Some brokerages offer tiered structures where the percentage increases as revenue targets are hit.
At management level, override commissions on team performance are common. The structure of these arrangements is something I always tell candidates to scrutinise carefully. The headline percentage means little without understanding the underlying targets, the team's track record, and the realistic upside.
Red flags to look for: very high commission splits paired with low support infrastructure, unrealistic revenue targets that trigger bonus clauses, and packages where the base is nominal and everything rides on hitting numbers in a role you haven't started yet.
What this means for hiring businesses
If you're building a team in 2026, a few observations from where I sit.
The best talent knows its value, and is being approached consistently. If your offer is at the bottom of the market range, expect to lose good people at final stage. The cost of a mis-hire or a failed search significantly outweighs investing in the right package upfront.
Commission structures need to be credible. Candidates at senior level will interrogate them. If your team's historic performance doesn't support the OTE you're advertising, it will come out, and it will damage your employer brand in a market where word travels fast.
Speed matters. The strongest candidates typically have more than one process running. A lengthy, multi-stage interview process with extended decision timelines loses talent to businesses that move decisively.
What this means for candidates
Know your number, but know your worth too. I regularly speak to candidates who are either significantly undervaluing themselves or holding inflated expectations the current market won't meet. Benchmark realistically against your experience, sector, and geography.
Total package matters more than base. A lower base with strong commission potential in a high-performing team will often outperform a higher base in a sluggish environment.
If you'd like a confidential conversation about where you sit in the current market, or whether now is the right time to make a move, I'm always happy to talk.
Naomi Slakmon is the founder of placed., a specialist executive search consultancy operating across real estate, developer and construction sectors in MENA and London.
